Genie Computing Ltd was established in 2002 by two of the current Directors Ryan Francis & Daryl Hickman. Its core business activities include desktop and notebook computer sales and repairs, business and public sector IT consultancy, software engineering, web design, web application development and digital marketing. It currently has three retail outlets at Tonyrefail, Pontyclun and Pontypridd and a digital marketing studio situated at its head office in Gelligron Industrial Estate Tonyrefail.

The success of the company can largely be attributed to its ability to provide and maintain a strategic balance between its core business units and the retention of its strong customer base. The Company’s values are simple, growth and entrepreneurial spirit are deep-rooted, and to nurture these it needs to be one hundred per cent customer centric. That’s why throughout 2005 the company motto was: "Our Business is People not PCs". In 2006 after new store openings the company re-engineered its vision to become “A Revolution in Computer Stores” and remain true to its innovation of service and market position ahead of competitors.

Genie Computing is proud to be a member of the PC Association and the National Association of Specialist Computer Retailers (NASCR). We are a licensed AMD Reseller and are enrolled on the Microsoft Partner Program. The company is also an official BT reseller and an ASUS Advantage Member.